Letter from the Editor: “Happy Holidays!”

Letter from the Editor graphic with a pecan background

Dear Readers, The holidays always bring forth a time of reflection on our lives, our work, and our future. We cherish moments of joy and fun while celebrating the obstacles we overcame and contemplating the challenges we faced. Harvest continues this December throughout the Pecan Belt, and as an industry, we look back on all…

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Native Pecans Garner Attention at Oklahoma Field Day

On a cool, windy afternoon, around 170 attendees participated in the Native Field Day held at Leon and Judy Bailey’s Pecan Farm. The Baileys, with their four kids and their families, own and operate a native pecan/cattle operation on over 600 acres in the Okfuskee County area (east-central Oklahoma). Their pecan barn is near Paden,…

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The Problem with Crop Estimates

For years, the U.S. pecan industry has based its annual expectations on crop “estimates,” which have been used to determine how large or small the crop may be. These estimates, in turn, have historically gone a long way toward determining the price growers receive for that season’s crop. The calculation of these estimates is inherently…

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Importance and Issues of Pecans in the Global Market

Graph showing U.S. pecan exports for 2018 on the global market.

During 2022, the United States exported 14.0 thousand metric tons (TMT) of inshell pecans and 23.6 thousand metric tons (TMT) of shelled pecans (Figure 1). These exports totaled over $308 million worth of value for the industry, with $63.5 million coming from inshell exports and the other $244.6 million coming from shelled exports. Total inshell…

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Watch Out for the Flatheaded Tree Borer

A little white larva with a flat, shovel-shaped head burrows deeper into a pecan tree branch.

Last month, an emerging pest made its way into the Lower El Paso Valley. This pest is the flatheaded tree borer. I first became aware of the borer in one location, but it appeared in more places in the following weeks. The flatheaded tree borer is a xylem-feeding insect and has been identified in multiple…

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Promoting 12 Days of Pecans with The Pe-Calendar

It’s hard to believe Thanksgiving has come and gone. We hope you enjoyed plenty of pecans on your dinner table—in and out of pie. The holidays are in full swing, and at the American Pecan Promotion Board, we’re filled with cheer for the opportunity to inspire consumers to purchase more pecans to make their season…

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A Tribute to John Lee Turner, Jr. — “Pecan John”

A black man in a white button down shirt looks and smiles at something off camera. This is John Lee Turner, Jr., an Arkansas pecan grower.

Oftentimes, our pecan pioneers and heroes labor in relative obscurity. John Lee Turner, Jr. was such a man. Dan York, an original APC Council Member, introduced me to John in 2015. We asked him to testify as a native pecan grower from Arkansas during the Pecan Federal Marketing Order hearings in Dallas. He graciously accepted…

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Texas A&M Researchers Announce Winners from Marketing Label Study

Earlier this year, a team of researchers at Texas A&M University’s Department of Agriculture and Life Sciences invited pecan industry members to participate in a study about consumer decision-making and consumer preferences for pecans. This research arose out of the belief that understanding an expert’s ability to accurately forecast the effectiveness of marketing efforts to…

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Store Your Pecan Wisely

Pecan harvest is here, and as always, customers consider the best way to store the nuts they purchase. Renowned for their nutty, buttery flavor, a variety of essential vitamins, minerals, healthy fats, and antioxidants, pecans offer unique nutrient benefits for human health. A study published in Nutrients in 2018 (Cupisti et al. 2018) showed that…

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Proper Integration of Livestock can be Beneficial to Soil Health

Cows graze on green grass in a large field and native pecan grove.

If handled properly, integrating livestock into an orchard can greatly benefit. As I have visited with growers over the past several years about managing soil health in their orchards, livestock integration is the most common practice pecan growers are hesitant to implement. Knowing how to graze properly to improve soil health is essential for growers…

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December 2023 Advertisers

An image to represent Pecan South's Advertisers for this issue.

Pecan South December 2023 advertisers share their products and services between the pages of this issue. Below, we present a full list of our December 2023 advertisers and their contact information.

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December 2023 Classifieds

Image for the classifieds found in the magazine.

The December 2023 Classifieds feature available equipment, property, trees, services, and more from industry members. These classifieds can also be viewed at the back of the December 2023 issue.

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NPSA Hosts Webinar on USDA Proposed Rule on Pecan Grades/Standards

A barrel full of inshell pecans with a metal scooper resting on top of the nuts.

The National Pecan Shellers Association (NPSA) is excited to invite industry members to participate in an upcoming webinar to discuss the recently published USDA proposed rule on revised grades and standards for shelled and inshell pecans. Over the past several years, NPSA has worked closely with the American Pecan Council (APC) and interested grower organizations…

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November 2023 Classifieds

Image for the classifieds found in the magazine.

The November 2023 Classifieds feature available equipment, property, trees, services, and more from industry members. These classifieds can also be viewed at the back of the November 2023 issue.

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November 2023 Advertisers

An image to represent Pecan South's Advertisers for this issue.

Pecan South November 2023 advertisers share their products and services between the pages of this issue. Below, we present a full list of our November 2023 advertisers and their contact information.

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Autumnal Reflections on Drought, Water, and Tree Stress

Several pecan trees in a river bottom have different amounts of foliage after surviving the drought.

Ah, fall. At times, it can be the best time of the year, with cooler weather and more optimum working conditions, often after a brutal summer. This year did not disappoint as far as summer heat goes, as we have had a record number of 100-degree days along with minimal rainfall. Of course, the other…

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Pruning Management in Ice-Storm Damaged Pecan Trees

Three photos of a pruned pecan tree recovering after an ice storm.

Ice storm damage is one of the major factors limiting pecan production in Oklahoma. Throughout history, ice storms have struck Oklahoma several times and caused the loss of millions of dollars (Smith & Rhola, 2009). The latest severe ice storm in October 2020 damaged many pecan orchards in central Oklahoma; the severity of the damage…

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TPGA Releases the 2023 Holiday Pecan Trail Map

TPGA's 2023 Holiday Pecan Trail Map.

Bryan, TX—The Texas Pecan Growers Association would like to assist Texans in finding farm-fresh pecans this season by providing a Trail Map identifying many specialty retail stores selling pecans. Whether you are looking to find a store close to home or during your holiday travels, use the Holiday Pecan Trail Map to find pecans, gifts,…

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Native Pecan Grove Evaluation

Cows graze in a native pecan grove.

As I sit down to write this article, I am in the midst of preparation for an OSU Extension’s Native Pecan Field Day on the evaluation and management of native pecan groves. So, I think now is a good opportunity to discuss some of the tasks you should be doing as we near another native…

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Observations from the Orchard on Regenerative Agriculture

A blue tractor with a green trailer filled with mulch in a pecan orchard.

“I’m not going back,” I told myself as I drove up to my pecan barns in late July. The trees looked good with a strong nut set and were much less stressed than last year despite the 103-plus F temperatures we experienced the last few months. We had no rain recently, and the dryland row…

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National Pecan Federation Update from D.C.

U.S. Capitol on a cloudy day.

Farm Bill Delays Authorization for Farm Bill programs expired on Sept. 30. U.S. House and U.S. Senate Agriculture Committees are busy drafting legislative text for the 2023 Farm Bill. However, it is unlikely that there will be any movement on the legislation until after the appropriations process is finished. The timeline for the 2023 Farm…

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A Harvest Message from the New CEO of APC and APPB

A woman with black hair wearing a black button up shirt looks directly into the camera with a soft smile. This is Anne Warden the new CEO of the APC and APPB.

Harvest is a time of gratitude and hard work, and it’s with that spirit that I began as Chief Executive Officer of the American Pecan Council (APC) and American Pecan Promotion Board (APPB) on Oct. 1. These two organizations are dedicated to growing demand for your pecans here and around the world so that we…

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November 2023 Marketing Guide

Pecan South‘s November 2023 Marketing Guide provides a list of pecan buyers from across the industry who are looking to purchase nuts from the 2023 crop. Download the complete 2023 Marketing Guide from our November issue here. Many pecan growers use this guide as a reference when looking for pecan buyers and processors. Spots fill…

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