Marketing pecans in the health professional space

keno 2022
Chart outlining the American Pecan Council's health professional marketing objectives from 2020 to 2022.

Over the past few years, marketing to health professionals has been a top priority for the American Pecan Council. We have identified these passionate and educated individuals as a key segment of our target audience to educate and get the word out about the impressive nutrition benefits of America’s Native Supernut. In the era of…

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August 2022 Advertisers

keno 2022
An image to represent Pecan South's Advertisers for this issue.

Pecan South August 2022 advertisers share their products and services between the pages of this issue. Below, we present a full list of our August 2022 advertisers and their contact information.

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Keeping up with late-season pests

keno 2022
Pecan Weevil larva eats its way out of an inshell pecan.

Thoughts of pecan weevil, stink bugs, hickory shuckworm, and black pecan aphid likely indicate we have made it to the late season. After months of pecan scab worries and its treatments soon coming to an end for many growers, now it’s time to fend off those nut-attacking pests and keep pushing back against the black…

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Mycorrhizal Fungi—a potential tool to improve pecan nutrient uptake

keno 2022
Two images showing how mycorrhizal fungi looks on pecan roots, including a microscopic picture of the spores.

A surge in chemical fertilizer prices, especially for nitrogen, has put a lot of pressure on pecan growers. The prices of traditional nitrogen fertilizers have increased significantly since 2019. According to USDA Agricultural Marketing Service data, the cost of ammonia is three times higher in 2022 compared to September 2019, and other fertilizer nutrients are…

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August 2022 Classifieds

keno 2022
Image for the classifieds found in the magazine.

The August 2022 Classifieds feature available equipment, property, trees, services, and more from industry members. These classifieds can also be viewed at the back of the August 2022 issue.

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Can’t diagnose by symptoms alone

keno 2022
A single pecan tree is almost completely defoliated in a mature and leafed out orchard. This tree has bunches of brown and dying leaves scattered throughout its canopy.

Diagnosing a disorder is a process that involves critical evaluation by a team of experts. This team includes the pecan producer, orchard owner, certified crop consultant, pest control advisor, farm manager, Extension agents, state specialists appointed by the university, and a diagnostic clinic or laboratory. The combined evaluations by the team of experts require a…

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Abundant and healthy leaves, the key to high-quality pecans

keno 2022
An example of healthy pecan leaves. They are dark green without blemish and large.

Each year our state pecan show contains examples of Texas-grown pecans attaining outstanding quality. The grand champion native pecan from 2021, judged at the most recent TPGA conference, was entered by the late Chester McCown of Runnels County, and it weighed 49 nuts per pound and was 48% kernel—exceptional for a native pecan. The grand…

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The August 2022 Crop Corner

keno 2022
Banner image to represent the Pecan Crop Corner

The Crop Corner provides seasonal updates throughout the industry and continues in Pecan South’s August 2022 magazine. The Crop Corner will take a break after this issue as The Pecan Newsletter returns on September 9, 2022.  The Pecan Newsletter is a weekly harvest and market newsletter published from mid-September through January. Read a sample of…

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Letter from the Editor: “Preparing for Harvest”

keno 2022
Letter from the Editor graphic with a pecan background

Dear Reader, Heat waves, droughts, gales, tropical storms—weather woes continue as we push further into the season and prepare for harvest. Leading up to harvest, growers across the Northern Hemisphere check their trees and monitor kernel development. Shellers and buyers track their inventory and prepare new contracts and sales. And everyone prays for rain and…

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July 2022 Letter from the Editor: “The Waiting Game”

keno 2022
Letter from the Editor graphic with a pecan background Dear Readers, We’ve reached that time of year when we finally get a grasp on the coming crop. With about two months until harvest kicks off in the Northern Hemisphere, growers across the Pecan Belt monitor their developing pecans closely. Meanwhile, the industry shares state crop estimates from various growers’ associations. (Pecan South will publish...
This content is only available to members.
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The July 2022 Crop Corner

keno 2022
Banner image to represent the Pecan Crop Corner

The 2022 crop is approaching nut fill, and growers across the country continue to support their trees as best they can, even while battling drought, pests, and extreme temperatures. Here’s a quick update on the state of the crop from region to region for July. Southeast: In the Southeast, growers report a decent crop, depending…

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July 2022 Advertisers

keno 2022
An image to represent Pecan South's Advertisers for this issue.

Pecan South July 2022 advertisers share their products and services between the pages of this issue. Below, we present a full list of our July 2022 advertisers and their contact information.

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Considerations for applying beneficial nematodes for pest control

keno 2022
An up-close view of nematodes emerging from an infected wax moth larva. The wax moth larva is orange, thick, and rounded like a worm. It is split in the half and that's where the nematodes are emerging from in a petri dish. The nematodes are white half-moon slivers.

Summary Beneficial nematodes (entomopathogenic nematodes) are effective in killing the ground-dwelling stages of pecan weevil. The use of beneficial nematodes is compatible with organic pest control approaches. Like many biocontrol agents, some special considerations for applying beneficial nematodes are necessary, such as appropriate temperatures, soil moisture, and avoidance of UV light. Beneficial nematodes can be…

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Water can be a blessing and curse for pecans in July

keno 2022

We will be well into the nut sizing period here in Georgia by the time you read this article, and water will play a critical role in several ways. For one, rainfall is good for soil moisture, which is the primary factor involved in sizing the pecans. On the other hand, rainfall can be a…

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It’s time for leaf tissue analysis for pecans

keno 2022
Leaves on a pecan tree show symptoms of zinc deficiency. They have splotches of yellow and dark brown and are wilting. Leaf tissue analysis can give a better picture of this tree's nutritional health.

It’s about that time in the season for us to start thinking about collecting leaflet tissue for nutrient analyses. During this time each season, every grower has to ask, “How much fertilizer should I apply in my pecan orchard?” Annual leaf tissue analyses are currently the best thing out there to get a true answer….

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July 2022 Classifieds

keno 2022
Image for the classifieds found in the magazine.

The July 2022 Classifieds feature available equipment, property, trees, services, and more from industry members. These classifieds can also be viewed at the back of the July 2022 issue.

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QAP, Council Member elections, and revised Standards— oh my!

keno 2022
A native pecan grove. Mature pecan trees grow tall in this wooded space.

We are halfway through 2022, and it has already been such a busy year for the pecan industry. Some recent developments have included finalizing the drafted voluntary Quality Assurance Program (QAP) and opening the comment period for the revised U.S. pecan industry inshell and shelled meat standards. On top of that, voting for the American…

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June 2022 Advertisers

keno 2022
An image to represent Pecan South's Advertisers for this issue.

Pecan South June 2022 advertisers share their products and services between the pages of this issue. Below, we present a full list of our June 2022 advertisers and their contact information.

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The pecan’s journey from flowering to nuts

keno 2022
Catkins on a 'Wichita' pecan tree.

It’s that time! Have you seen them? Most of you reading this probably so, but I’ll bet that the majority of the world has not seen pecan flowers. I used to think those long “tassels” hanging from the trees were somehow just part of the leaves. Those “tassels,” or to botanically correct the catkin, are…

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How Do Pecan Biofungicides Work?

keno 2022

We have made it through another winter, and the pecan trees are growing catkins and nut clusters as we impatiently wait to see who will be happy with their crop and who will wish they had more. The first crop estimate will take place this month. It has been a typical spring, with questions on…

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Letter from the Editor: “Better Together”

keno 2022
Letter from the Editor graphic with a pecan background

Dear Readers, Conference season picks up again this month, with industry groups meeting in the central and southeast regions. In the coming weeks, pecan growers will gather for the TriState Pecanference and the Oklahoma Pecan Growers Conference for orchard tours, educational programs, and camaraderie. Then in early July, the Texas Pecan Growers Association hosts its…

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Pecan successes in grocery and retail

keno 2022
Hands cradle pecan kernels over a large bin filled with pecans. Photo used to reflect U.S. handlers' large inventories as reported in October 2020 Position Report.

This month, we highlight three major successes for the American pecan industry with data pulled from Information Resources, Inc. (IRI). You may be wondering, “What is IRI data?” IRI is retail-based scanner data collected from a large sample of grocery stores across the United States. Through our subscription purchase of this data, we are provided…

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