The Need for Nutrition Research: Reframing Consumers’ Perception of Pecans

A pink plastic bento box with the APC Pecan Powerhouses logo sits open on top of a wicker table. The box holds a handful of blueberries, half an avocado, some shelled pecans, and a hard boiled egg. This box was part of APC marketing activities, which will continue in 2022.

The American Pecan Council is a federal marketing order established in November 2016 with oversight by the U.S. Department of Agriculture (USDA). The purpose of the order is to assist the American pecan industry in the promotion, research, standardization, and consumer information of U.S. pecans. The order provides the pecan industry a means to develop…

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Around the industry: NPSA, Arizona Pecan Growers meetings

NPSA 2022 Annual Meeting The National Pecan Shellers Association hosted its Annual Meeting on Sept. 12-13 in Washington, D.C. at the Washington Marriott at Metro Center. Association members gathered on the first day for the annual Shellers Forum and Pecan Export Trade Council (PETC). On the second day of the meeting, attendees and vendors gathered…

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The Connection Between Supply, Demand, and Pecan Prices

A line graph showing the ups and downs of food inflation by year from 1948 to 2022. In 2022, food inflation hit near 10%. The last time it was this high was 1974.

Consumer prices have received significant attention in recent months due largely to inflation observed throughout much of the economy, including food price inflation. In the most recent U.S. Bureau of Labor Statistics report, the 12-month change in food prices was up 10.9%, the highest year-over-year increase in food prices in almost 50 years (Table 1)….

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Taking One Small Step Toward More Sustainable Management

Healthy soil from the Noble Research Institute

For the past year or so, Dr. Graham and I have been writing about changes at the Noble Research Institute and the benefits of soil health. Noble’s new central theme, “Land stewardship for improved soil health in grazing animal production with lasting producer profitability,” guides our objective to “Overcome the barriers deterring the lasting use…

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October 2022 Classifieds

Image for the classifieds found in the magazine.

The October 2022 Classifieds feature available equipment, property, trees, services, and more from industry members. These classifieds can also be viewed at the back of the October 2022 issue.

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October 2022 Marketing Guide

Cover image for the 2022 Marketing Guide—a list of pecan buyers. The graphic shows the words the 2021 Marketing Guide with a background of pecans in 5-pound sacks.

Published from September through November, Pecan South‘s Marketing Guide provides a list of pecan buyers from across the industry who are looking to purchase nuts from the 2022 crop. Download the complete 2022 Marketing Guide from our October issue here. Many pecan growers use this guide as a reference when looking for pecan buyers and processors….

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Letter from the Editor: “Our Annual Harvest Photo Contest returns!”

Letter from the Editor graphic with a pecan background

Dear Readers, Harvest is in full swing! Growers across Texas, Oklahoma, and most Southeast have started (or are just about to start) shaking trees and bringing in fresh pecans. And with harvest comes…you guessed it—Pecan South’s annual Harvest Photo Contest! For the fifth year, we invite you to enter photos of your orchard, harvest, or…

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Three Genetics Tools to Improve Pecan Breeding

A view of rows of young pecan trees from above. The orchard floor is mowed neatly around the trees, creating a thin strip of dark green grass within each row.

I’m sure many of you have had the experience of asking a scientist a question, only to feel like you’ve been smacked in the head with a dictionary! Scientists like myself often have a hard time separating themselves from the descriptive language we use with other scientists. Unfortunately, this communication failure often has the side…

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October 2022 Advertisers

An image to represent Pecan South's Advertisers for this issue.

Pecan South October 2022 advertisers share their products and services between the pages of this issue. Below, we present a full list of our October 2022 advertisers and their contact information.

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Pecan Orchards Improve Soil Quality

Consumers are increasingly concerned about the environmental impacts of food production. In many ways, pecans have more to offer consumers besides a healthy, great-tasting product. Pecans are native to North America. They are a long-lived, perennial crop. Their long lifespan keeps a lot of carbon locked up in the tissues of pecan trees for an…

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Tri-Agri Farm Center Invites the Industry to its 2022 Pecan Grower/Harvester Meeting

People stand around in small groups listening to a presentation outside of a metal-sided cleaning plant at Tri-Agri Farm Center..

Tri-Agri Farm Center prepares to host its 2022 Pecan Grower/Harvester Meeting on Tuesday, Oct. 4 at 6:00 p.m. at the Coleman Community Center in Coleman, Oklahoma. Tri-Agri staff and Hamilton family invite growers, harvesters, and anyone who is interested to attend, simply RSVP. The meeting includes LMCAg harvester, Bergen pre-cleaner, and John Deere tractor demonstrations…

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Texas Pecan Board Schedules Election for 3 At-Large Members

Logo for the Texas Pecan Board shows a pecan tree with a circular, lime green background, and a banner that reads "Texas Pecans."

Bryan, Texas—The Texas Pecan Board will hold elections Oct. 28, 2022, to elect three board members in adherence to Chapter 41 of the Texas Agriculture Code. The Board was established in 1998 after pecan growers throughout Texas voted into effect a pecan assessment of $0.005 per pound to provide funds for promotion, education, and research….

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USDA to Issue First Pecan Forecast for 2022 Crop

An old nut cluster hangs in the foreground of a photo of mature pecan trees at the USDA Brownwood Station.

ATHENS, GA – During the last week of September, pecan growers will receive a survey from the U.S. Department of Agriculture’s National Agricultural Statistics Service (NASS). Information from this survey will be used to forecast pecan production for 2022. “The pecan industry is an important part of U.S. agriculture, especially in southern states, and it…

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Native Pecan Harvest Field Day, Oct. 13 at Flying G Ranch

A native pecan grove near the Red River in Oklahoma.

Interested in learning more about native pecan production and harvest? Join us for a late afternoon/evening field day under the trees. This family-friendly event is ideal for learning more about pecan production, asking questions, seeing harvest in action, and networking with other growers. The Native Pecan Harvest Field Day will take place on Oct. 13,…

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In Memory of Donald Paul Mayo, owner of OMC

TThe photo on the left shows a young white man in a suit with brown hair. The photo on the right shows the same man, now in his 70s with white hair and a white goatee.

Donald “Don” Paul Mayo, 78, of Live Oak, passed away peacefully surrounded by his family on Aug. 26, 2022. Don was born Feb. 16, 1944, in El Cajon, California, to Herb and Irene Mayo. Don was living a full life—traveling and enjoying business, family, and his hobbies. He was scheduled for a procedure to replace…

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Institute for Advancing Health Through Agriculture Hosts First Research Workshop

A box of inshell pecans with a red handcracker in it.

On Aug. 1 and 2, the Texas A&M AgriLife Institute for Advancing Health Through Agriculture, IHA, held its first workshop to engage stakeholders from the food-agriculture value chain. The workshop enabled production agriculture groups to further understand priorities, gaps, and opportunities in precision nutrition, responsive agriculture, and social and behavioral research. Bringing together more than…

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UGA Researchers Seek to Crack Shelling Challenge

The equipment used in the UGA shelling study

Researchers at the University of Georgia College of Engineering are trying to crack a tough problem: extracting more high-quality kernels from shelled pecans. The team aims to identify the factors and variables controlling kernel extraction and provide solutions for increasing half yields. In the short term, the researchers will look for specific ways to improve…

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The Importance of the APC and APPB Working Together

a tractor driving through the pecan orchard

The American Pecan Council (APC), approved in 2016, and the American Pecan Promotion Board (APPB), approved in 2021, are very similar programs. They both utilize industry assessments for marketing and research purposes. They are both mandated programs regulated by the Agricultural Marketing Service of the USDA. And they are both voted on by growers. However,…

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It’s More Than a Lack of Water

We’ve made it through August, and the state of Texas is still immersed in a terrible drought. Typically, the quickest way out of such a situation is to talk about it, but we have been talking about it for months, and little has happened! Perhaps by the time you read this, the situation will have…

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Advice for Late-Season Orchard Floor Management

A row of mature pecan trees with orange and golden leaves during a fall evening. Leaves changing colors is the first signal that trees are approaching the end of the growing season.

In the West, pecan growers are increasingly using an orchard floor management system where a “mow strip” is maintained in the driving lanes between the tree rows, and a 6- to 8-foot wide vegetation-free strip is kept in the tree row (3 to 4 feet on either side of the row). In conventional orchards, a…

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Why is water infiltration important?

We have made it through a long, hot, dry summer and have reached one of the most important times in a pecan orchard. The nuts have finished sizing, and it is time to start filling the nuts. Water is a crucial component over the next few weeks, not only involved in the nut filling process…

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APPB, APC Meet and Prepare for Upcoming Fiscal Year

a tractor driving through the pecan orchard

The American Pecan Council and the American Pecan Promotion Board held general meetings on July 27 in Dallas, Texas, at the Hilton DFW Lakes Executive Conference Center. With the next fiscal year on the horizon, both meetings focused extensively on the upcoming budget and general housekeeping. The day started with the American Pecan Promotion Board…

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